LIKE CAFFINE FOR YOUR ENTRYWAY
Discover 7 style secrets that turn your home’s entrance into a calm, coastal design statement, before anyone even steps through the door.
This Guide Is For You If:
• You care about how your home feels when people arrive
• You love natural materials and thoughtful details, but don’t want to overthink it
• You want your entryway to feel calm, considered, and finished, without renovating.
Dear Design-Minded Homeowner,
We need to talk about your front door.
Not in a judgy way.
Not in a “you’re doing it wrong” way.
Just honestly.
Because chances are, it is not quite what you wish it was.
Maybe the doormat has seen better days.
Maybe it sheds. Or slips. Or smells faintly of wet dog and regret.
Maybe it is one of those rubber ones that looks like it was borrowed from a car wash.
And every time you come home, groceries in one hand, keys in the other, you notice it.
That tiny flicker of discomfort.
You have probably thought, “I’ll sort that out at some point.”
Right after:
Rearranging the living room furniture for the third time
Messaging the kitchen designer back
Changing the picture frames in the hallway
Or falling down a three-hour Pinterest rabbit hole that somehow solves nothing
Because here is the thing.
You care about your home.
You care about how it feels when people arrive.
You care about natural materials, thoughtful details, and spaces that feel calm instead of cluttered.
You do not want cheap. You want considered.
But the front door is oddly easy to ignore.
Until guests come over.
Until you catch yourself apologising for it.
Or worse, saying nothing while noticing the contrast between the beautiful inside and the messy, forgettable entrance.
And that is frustrating.
Because you do not want a full renovation.
You do not want to spend thousands.
You do not want another thing on your to-do list.
You just want your home to feel finished.
Intentional.
Welcoming.
Like someone who notices the details lives there.
That is exactly why we put together this guide.
Not a long, fluffy manifesto.
Not a sales pitch pretending to be inspiration.
Just 7 simple entryway styling secrets interior designers use to quietly elevate a home, starting at the door.
The kind of changes that:
Take minutes, not weekends
Use natural textures that age beautifully
Stop you second-guessing every decision
Make your entrance feel like it belongs to the rest of your home
We did not start Matra because we wanted to sell doormats.
We started it because we were sick of flimsy, synthetic mats that shed, slip, stink, and cheapen the space they sit in.
What began as tying knots for fun turned into something more intentional.
Something slower.
Something made properly.
And along the way, we realised something simple.
Your front door sets the tone, whether you mean it to or not.
So if you are ready to stop ignoring it,
If you want clarity instead of scrolling,
And if you believe small, thoughtful upgrades make the biggest difference,
This guide is for you.
No pressure.
No spam.
Just ideas you can actually use.
Tom and Lewis Yetsenga
The Matra Brothers
“I didn’t realise how much the entryway set the tone for the whole home.”
I’ve always cared about spaces like the kitchen and living room, but the front door was something I kept putting off. This guide gave me clear direction without feeling overwhelming. The ideas were simple to apply, and suddenly the whole space felt more intentional and pulled together. It made a part of the house I never thought about feel considered.
Kim Lund
Homeowner, Hamurana, Bay of Plenty
“This showed me where to start instead of planning another big upgrade.”
Phoebe Langford
Homeowner, Arrowtown
“It feels like advice from someone who understands how people actually live.”
Sophie Hartwell
Homeowner, Devonport
You’re Not Alone.
Experts and data agree design and first impressions matter — especially at the entryway.
Entryway Sets the Tone
According to Architectural Digest, the entrance is the opportunity to create a memorable statement and influence the experience of your home from the moment someone arrives.
👉 Architectural Digest
Texture and Layering in Design
Design professionals emphasise that texture and careful material selection are key tools designers use to create dimensional, inviting spaces that feel intentional rather than flat.
👉 Homes and Gardens
First Impressions Are Formed Quickly
Psychological research shows that humans form impressions of people, spaces, and environments in seconds, and those early judgments are influential in how they feel about what comes next.
👉 Psychology Today
WHAT THIS GUIDE REALLY GIVES YOU
Feel Proud Every Time You Come Home
Walk up to your front door and feel that quiet sense of yes.
No second-guessing. No noticing what feels off. Just a calm, intentional first impression that reflects the rest of your home.
Stop Second-Guessing Every Decision
Know exactly what works together, textures, tones, materials, without endless scrolling or doubt.
Clarity replaces confusion. Confidence replaces hesitation.
Save Hours of Pinterest With One Clear Direction
Skip the rabbit holes and conflicting advice.
Use a simple framework you can apply immediately, so decisions feel easy instead of exhausting.
Make Your Home Feel Designed, Not Decorated
Move beyond random purchases and one-off fixes.
Learn how small, thoughtful changes at the entrance create cohesion throughout your entire home.
Elevate Your Space Without Renovating
No builders. No big spend. No mess.
Just smarter styling choices that quietly lift the feel of your home, starting at the door.
Feel Calm Instead of Overwhelmed
This is not about trends or perfection.
It is about creating a grounded, welcoming space without adding another project to your mental load.
Make Timeless Choices
Work with materials and ideas that age beautifully.
Nothing disposable. Nothing gimmicky. Just decisions you will not regret next season.
THE ENTRYWAY STYLING FRAMEWORK (WHAT YOU GET)
Steal the exact entryway styling framework interior designers use to create calm, elevated first impressions, without renovating or wasting hours on Pinterest.
This guide distills professional design thinking into a simple, practical format you can apply immediately, even if you have never worked with a designer before.
Included Inside the Guide
Entryway Styling Framework
A clear, designer-led approach to textures, tones, materials, and layout.
Comparable to a one-hour styling consult ($15)
The 7 Core Entryway Principles
The same principles designers use to set the tone of a home from the front door in.
Typically learned through trial, error, or paid advice ($15)
Natural Materials and Timeless Texture Guide
Learn which materials consistently look elevated and age beautifully.
Often part of professional design documentation ($15)
Real-World Examples and Application
See how small, thoughtful changes create cohesion and impact.
Insights usually gained through hands-on experience ($10)
Bonuses Included
Entryway Styling Checklist
A simple checklist so you know exactly what to adjust and what to ignore.
Comparable to a designer’s prep notes before styling a space ($15)
Designed, Not Decorated Cheat Sheet
Understand how designers think about cohesion rather than clutter.
The kind of thinking usually taught through paid guidance ($15)
Natural Material Shortlist
A curated reference of textures and materials that consistently work together.
Similar to a designer’s private materials reference ($15)
Total Reference Value
$100
WHAT YOU PAY TODAY
Nothing.
This guide is currently available as a free download for a limited time.
Once this release period ends, it may be removed or reserved for subscribers only.
P.S. We put this guide together because we kept seeing beautiful homes let down by the first thing you walk past. The ideas inside are simple, practical, and designed to save you time, not add another project to your list. We’re offering it free for now while we introduce Matra to more people. If your front door has been quietly bothering you, download it and sort it properly.